Neil Wilkins meets Alexis Eyre and Paul Randle, founders of the Sustainable Marketing Compass and they explore a host of challenges, mindsets and opportunities for marketers in the topic of sustainability. Subjects discussed include purpose, working with sustainability specialists and creating a new language for marketing. For more details about the Sustainable Marketing Compass, visit To connect with Alexis and Paul, visit For more content like this, visit To explore the Marketing Sustainability Index Tool, visit