A New Marketing Mix For Purpose-led Marketers
Our goal is to support a new breed of marketer with marketing sustainability and purpose at the core. Such marketers will balance the need to create profit with delivering sustainable wellbeing outcomes for all stakeholders and the planet. In order to achieve this, it will require a reconnection with our human selves, a different world view, carbon literacy and a greater ability to listen, work with and communicate to, a wider variety of stakeholders, to create long term wellbeing for everyone. Click on the Mindful Marketing Mix visual below to explore the Purpose-led Marketing Tool through which you can benchmark your current Reality with your future Expectation across the new marketing mix. If you would like us to help you on this journey of marketing sustainability, please contact us. We have a team of highly experienced consultants who can guide you. Download PDF