We have an audacious vision that in the future, all businesses and organisations across the world, are economically and environmentally sustainable. Profit can and should be made mindfully, through thinking and behaving in line with a higher purpose that benefits customers, society and the planet.From today, every decision we make should balance our need and desire for profit with what's best for future generations and the world around us. Get involved.

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Latest articles on mindful profit

If you want to learn more about mindful profit check out our latest articles which feature information, ideas and stories from Mindful Collective members and ourselves. You can subscribe to comment on them or become a member to contribute your own articles.

mindful economics

Mindful Economics

We hear about the concepts of circular economy and economic pluralism and what businesses can do to collaborate with their stakeholders to co-create a sustainable future.

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1 Comment1 Minute

A Reason To Feel Good About Every Purchase

With ethical and environmental businesses showing the fastest growth this is often a beneficial switch for all parties.

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1 Comment7 Minutes

mindful profit public sector

Mindful Profit in the Public Sector

A council’s overarching aim should be a force for helping local living standards and improve communities as a collective.

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0 Comments6 Minutes