Neil Wilkins talks to We Are Futures founder, Mark Fawcett about the importance of considering the emerging generation of 16-24 year olds in your product development, marketing planning and strategy.

honest product

The Honest Product

The Consumer Goods Forum and the change agency Futerra have joined forces to investigate the cutting edge of transparency.

Their guide includes new market research with consumers in 7 countries.

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Communicating Sustainability

Neil Wilkins discusses Communicating Sustainability with PR expert Alan Anstead in this important communications debate about responsibility

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how to build a sustainable brand

How to Build a Sustainable Brand

In this third of a three part series of webinars in association with Cambridge Marketing College, Mindful Collective's Neil Wilkins talks to Nigel Clark and Charles Nixon, about the challenges but necessity of building a sustainable brand.

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